I operate at the intersection of influence and power. As a lobbyist, I guide clients through regulatory complexity and help pass the legislation that allows their businesses to succeed where others have fallen short. As a coach, I use that same framework — one that aligns your Why, your Brand, and your Humanity — to help you lead with clarity and impact, in business and beyond.

Why Carlos Cruz?

With over 30 years of experience bridging business and politics, Carlos M. Cruz is on a mission to help you become a person of influence.

“Carlos is the coach you have been looking for.”

— Roz Hudson,
Senior VP Behavioral Health, UHS.

“In the 30 years I’ve spent in politics I could say Carlos is truly one of the most genuine selfless and honorable people I have ever met.”
— Larry Michelson

“A stellar guide to success in the public policy process.

— Joe Saviak

Book by Carlos M. Cruz

Politics To Profit

Designed to train business and trade professionals how to effectively navigate politics both inside and outside their organization.

Watching A Policy Maker's Back As Well As Your Own

Everything you need to know for your first job in politics.

Guide to Law School and Bars

Learn to leverage relationships, integrity, discipline, and purpose to become a lawyer of real influence.